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Showing posts from April, 2008
What happens if you label automatic sliding doors of a supermarket ‘Entry’ on the outside and ‘Exit’ on the inside? Tesco is obviously keen to find out, and thus have done exactly this at their Tesco Extra in Eastville, Bristol. ‘Yes but if they’ve only got one set of sliding-doors then they don’t have much choice do they?’ you might argue. Well don’t argue that; a) because you’ve probably never been there, b) because I can’t hear your argument, you’re essentially attempting verbal discourse with a disinterested computer monitor, c) I really believe putting the word ‘Entrance’ on sliding doors should imply its primary purpose is for people to enter. Wouldn’t not saying anything at all at least prepare someone for the possibility that it may have a dual role? d) There are two sets of sliding doors very close to each other that could easily be assigned a directional flow each. Inexperienced Eastville Tescoers often give me a death stare and a whispered complaint as I squeeze my exiting